Take Action

This website educates consumers about how to identify confusing or misleading advertising and provides resources that enable them to take action. 

  1. Test Your Knowledge
    Can you identify ads that are untrustworthy? Take our online quiz to determine if you have the skills to detect a confusing or misleading advertisement.
  2. Learn How to Identify a Bad Ad
    Do you want to learn more about how to analyze an advertisement, or how to tell the difference between a Guarantee and a Warranty? Explore our videos and online interactive lessons, including Anatomy of a Bad Ad, Guarantee vs. Warranty, Testimonials & Endorsements, and an overview of BBB’s Code of Advertising.
  3. Report a Bad Ad
    If you spot a confusing or misleading advertisement, use our online reporting tool to notify the BBB.